Education
B.S. in Marketing and Graphic Design
Founding VP, Active Minds: Champlain College Chapter
Director of Marketing, Student Government Association
Employment
Graphic Designer & Marketing Specialist at Harvard Medical School
Created and managed all visual assets for Postgraduate Medical Education. Reaching global markets with a focus on China, India, and Europe, each program has a unique target audience, look, and feel. Brochures and online assets designed for all 19 programs resulting in government funded contracts around the world grossing over $5 million in profit. Coordinated and directed photoshoots for staff and program operations. Managed website rebranding, migration to responsive design, analytics, and reporting. Daily use of Google Analytics, ConversionRuler, Salesforce/Marketing Cloud, SmartSheets to fulfill nearly 300 requests/year and report on website growth weekly.
Graphic Designer & Marketing Coordinator at Planned Parenthood of Northern New England
Work closely with the Director of Marketing to promote Planned Parenthood’s brand and services. Manage all social media properties for PPNNE and PPNNE’s side project, A Naked Notion including: Facebook, Twitter, Tumblr, YouTube, and Instagram. Design and oversee the printing of materials for 21 health centers in Vermont, New Hampshire, and Maine. Create designs, coordinate spending, and assist in message creation for all advertising campaigns, both digital and print.
Internet Marketer at Union Street Media
Worked independently and with a small team. Responsible for the SEO and internet marketing strategy for dozens of real estate, for-profit, and non-profit clients. Other responsibilities included coordination of marketing for the Union Street media brand including: designing marketing collateral, e-books, and updating of all social media channels.
Programs
Expert: Adobe CC Design Suite, Drupal Advanced: Microsoft Office Suite, WordPress
Proficient: Adobe Video Editing Suite, SalesForce/Marketing Cloud